Video is a truly effective learning tool

A couple of years ago I wrote this about "how-to" videos being a powerful learning force in the Web 2.0 armoury.

Now thanks to David Gurteen's knowledge letter, I have some scientific proof that they can have a real impact on the changing behaviours.

Paul Van Mele of the Africa Rice Center in Cotonou, Benin has undertaken a study where farmers were shown how to parboil rice using video and using traditional training sessions.

According to the New Scientist article:

"The team found that uptake of the parboiling technique by women who watched the video was 72 per cent, compared with just 19 per cent by those who attended a conventional workshop with a scientist or non-governmental organisation worker (International Journal of Agricultural Sustainability (DOI: 10.3763/ijas.2009.0438)".

An interesting study which I believe indicates that the success of the videos was due to their being shown in the evening, when most people were able to watch. The video also uses real farmers, enabling the viewer to connect with "like" people. It demonstrates that a story can be far more effective for encouraging new behaviours than and expert led training session.

You can read the original New Scientist article here and the full paper here.

Is KM Dead - like a zombie, its back

Having actually had some air time (god, did I really use that term then????) with Dave Snowden, I decided he and Larry Prusk were actually the same person, until David Gurteen reminded me that there is the quite brilliant video of them both in the same room.....which proves that even those with the most similar views can oppose one another with respect and energy and get a multitude of very relevant points across.  Having now met both of them, I would NOT like to be the poor guy interviewing them...

That video again

BTW these are two people you should REALLY pay attention to if you ever want to get anywhere with KM - it's a business tool, not intellectual masterbation.

Are conferences really worth it? KCUK09 and mixed feelings

So, freshly back from the KCUK09 conference, I'm now thinking, was it all really worth it.  These things aren't cheap, take a LOT of business justification (I'm a civil servant, I worry about how I spend public money!!!!) and take a lot of time out.  So I'll say it how it is...

I spent 2 days at the Arc Knowledge and Content UK 09 event where I had a very mixed experience.  I'll do pros and cons...otherwise it will be a rant no-one wants to read:

Cons

The first day particularly was a dire tirade of vendor driven presentations where the presenters were passionless and the software uninspired

There was NO WIFI - I went to the trouble of borrowing my hubbies whizzy laptop as I've had anything useful disabled by our IT dept in the spirit of "safety" but why bother as I couldnt blog (even the bleedin Hilton only has ethernet - IS THIS THE 80's?  I know shoulder pads are in but that's ridiculous).

Pros

Three KM gurus who have had the most influence on my KM career were on the same panel, and on the 1st day, there were 4 people I considered KM geniuses within shouting distance of one another.  They are responsible for said accolade in these ways:

David Gurteen: Lovely lovely guy who remembered my name (thanks, meant a lot to me) whose amazing capacity for communicating and sharing got me my job (some blame there too methinks)

Dave Snowden - genius guy, great intellect, considerable persona, is in my considered opinion, totally on the ball with his mix of sciences and a MASSIVE understanding of how people actually work.  I've used his stuff on Cognitive Edge with incredible results.  I believe we share a common interest in Shamanism...

Ron Donaldson: - estwhile student of Mr Snowden and a properly clever sausage.  He introduced me to Cognitive Edge and made me realise storytelling wasnt for hippies (well, it is, but its useful too)  Wasnt on the panel but counts as a major influence.  Love his concept of Knowledge Ecology (certainly better than Wisdom Manager!)

Richard McDermott: Helped me by doing something practical with Mr Wenger.  I believe he's since amended his theory akin to the wonderful Tom Peters.  In my opinion, anyone who can say "I was wrong" is worth listening too...

I'm pleased to say Mr Snowden considered my panel question mention worthy - having someone you hugely respect mention your contribution is always going to make you feel good, but all in all, I left feeling that I'd have done better reading these people's tweets rather than spending public dosh on suppliers time.  I made some fabulous contacts, not least Mr Plouviez who properly made me giggle by saying he was from the "provinces" (he's from Scottish Gov). And mention to Tony Quinlan who was fantastically down to earth and really very clever, and has a dead sexy wink ;-).

BTW, @Kat_mandu - you're a star.

I was seriously considering getting out of KM and doing something without all the business shite, but talking to people with real insight and real passion has made me think, well, maybe I'll stay a while, so thanks to everyone who mentioned anything to do with human beings and business for rekindling my interest. Oh, and not to forget Bonnie Cheuk who was the most intellegent, business savvy, passionate and engaging speaker of them all - she's a really switched on bunny.

Right, time to catch up on  Ashes to Ashes (in no small way responsible for the re-hideousness of the shoulder pad).